Social Media in Sports Assignment 5
In this assignment you will pick a sports organization and detail the history/present representation of their marketing of online media.
Find out when they first established a website, approximately what year or time surrounding, then (when/ how) did they establish their social media presence?
When or how do they (today) reach their audience? For example, what social media platforms are they involved with and which social media handle generates the most interest amongst their target market? Is it Facebook, X, Insta? Etc.
Who is their voice in their representation? Is it a local radio host (Greg Hill Boston), podcaster, known mascot etc.
This assignment should be no more than 2 pages in length and will require a little research to answer the above questions. If you cannot answer all of the above do your best in answering what you can find.
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